Top 5 Best Display Advertising Software For Solar Businesses 2024
Display advertising plays a pivotal role in the marketing strategy of solar businesses, allowing them to showcase their products and services across various channels. In 2024, the demand for effective display advertising software will be higher than ever. This article explores the top 5 display advertising software solutions for solar businesses, offering insights into their features, pricing, and usability.
Why We Need Display Advertising
Solar businesses need display advertising to visually communicate their offerings, build brand awareness, and attract potential customers. Display ads, ranging from native to video and audio formats, allow solar companies to reach their target audience across diverse channels, creating a compelling and visually engaging presence.
Top 5 Display Advertising Software
1. StackAdapt
Description: StackAdapt is a multi-channel advertising platform specializing in native, display, video, connected TV, audio, in-game, and DOOH ads. Renowned for its state-of-the-art platform that merges machine learning with a cutting-edge user experience, StackAdapt focuses on programmatic advertising pillars—planning, executing, and analyzing. Recognized as the number 1 DSP on G2, StackAdapt has consistently delivered customer satisfaction.
Features:
- Multi-channel display solutions
- Machine learning capabilities
- Ranked as the number 1 DSP on G2
Pricing: Available upon request
Accessibility on Devices: Compatible with various devices and platforms.
Ease of Use: User-friendly platform emphasizing programmatic advertising.
Website: StackAdapt
2. AdCreative.ai
Description:AdCreative.ai is the #1 most-used AI tool for advertising, focusing on generating ad creatives, texts, audiences, and strategies. As a generative AI specifically designed for advertisers, AdCreative.ai enables the rapid creation of conversion-focused ad assets using unique artificial intelligence models. This tool empowers advertisers to test numerous options and discover winning strategies efficiently.
Features:
- AI-driven ad creative generation
- Rapid creation of ad assets
- Emphasis on conversion-focused strategies
Pricing: AdCreative.ai has 6 pricing editions, from $29 to $399.
Accessibility on Devices: Compatible with various devices and platforms.
Ease of Use: User-friendly AI tool tailored for advertisers.
Website: AdCreative.ai
3. Viant DSP
Description: The Viant DSP is a self-service omnichannel demand-side platform facilitating programmatic advertising campaigns across Connected TV, Linear TV, desktop, mobile, audio, in-game, and digital out-of-home channels. Viant Technology, a leading people-based advertising software company, provides exclusive access to Viant’s Identity Graph, linking millions of households to connected devices.
Features:
- Omnichannel demand-side platform
- Programmatic advertising across various channels
- Exclusive access to Viant’s Identity Graph
Pricing: Available upon request
Accessibility on Devices: Compatible with various devices and platforms.
Ease of Use: A self-service platform for executing programmatic campaigns.
Website: Viant DSP
4. RollWorks
Description: RollWorks, a division of NextRoll, offers an account-based platform for B2B companies to align marketing and sales teams. Powered by machine learning and extensive account data, RollWorks helps identify target accounts and engage them through digital ads, web personalization, email signatures, and sales automation. It is an essential platform for effective account-based marketing.
Features:
- Account-based platform
- Machine learning-driven engagement
- Web personalization and sales automation
Pricing: Available upon request
Accessibility on Devices: Compatible with various devices and platforms.
Ease of Use: Intuitive platform for account-based marketing and sales.
Website: RollWorks
5. Flipkart Ads Manager
Description: Flipkart Ads Manager is a powerful Retail Media Suite consolidating all advertising formats and attribution capabilities into one product. Offering rich media display, native catalog ads, and search keyword targeting, this tool provides a comprehensive retail media solution. With a robust attribution funnel and advanced audience management for display ads, it significantly enhances ad revenues and conversions.
Features:
- Retail Media Suite
- All-encompassing advertising functions
- Advanced audience management
Pricing: Available upon request
Accessibility on Devices: Compatible with various devices and platforms.
Ease of Use: Comprehensive suite for managing retail media advertising.
Website: Flipkart Ads Manager
Conclusion
In the competitive landscape of solar businesses, effective display advertising is crucial for attracting and engaging customers. The top 5 display advertising software solutions—StackAdapt, AdCreative.ai, Viant DSP, RollWorks, and Flipkart Ads Manager—offer solar companies the tools to create visually compelling campaigns, optimize strategies, and drive business growth in 2024 and beyond.